Andrea Bruce Yoga

BRAND IDENTITY & GUIDELINES, SOCIAL MEDIA TEMPLATES, LEAD GENERATION CREATION, POSTERS, FLODESK SUPPORT & 4 PAGE WEBSITE.

Andrea Bruce is a trauma-informed yoga teacher and educator. She had been tinkering with a DIY website for months but just couldn’t crack it. When she decided to invest in her business, everything changed…"I cannot believe I thought I could do this on my own." And if I’m being honest with you, most of my clients say the exact same thing.

ANDREA'S PACKAGE

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ANDREA'S PACKAGE ✦

EVERY ELEMENT OF ANDREA’S BRANDING WAS CAREFULLY TRANSLATED INTO HER WEBSITE SO IT FLOWS EFFORTLESSLY.

✦ Fonts, colours, and design elements were implemented to match her visual identity perfectly.

✦ Images on the site were framed with gentle curves, echoing Instagram and creating a soft, approachable feel.

✦ The overall energy had to be warm and welcoming while staying educational and trauma-informed, striking the balance between professional and friendly.

✦ We integrated her Flodesk account to keep her email marketing seamless: I created branded email templates, embedded forms directly into the website, added a pop-up for lead generation, and set up an email sign-up to capture her audience.

✦ Content was strategically structured to make her offerings clear, while the tone communicates trust, calm, and accessibility.